How to earn from sidebar in Blogs Logically

By Ashish Mohta

Putting ad on sidebar had always been in discussion as experience bloggers say that they have a cpm of just 5$.I agree with them.But still you don’t want to mess with your codes and put “vertical-ads” in your post.SO how to make money …generally we leave it but i got one way and It works for me.

Before I start, I would like to express that this section I am writing for wordpress users mostly, as I learned it from my experience with the current theme( , Hats off to him for this theme and bringing this idea to my mind) and requires to have a knowledge of wordpress themes.So lets start!!!
Why Sidebar Codes doesn’t give you money ?

  • They don’t get mixed with your content, they still look different, like a separate part.
  • You have already so many things on sidebar that readers would leave it thinking of another set of links.
  • Sometimes they don’t generate properly ads according to the content.

Overview :

Instead of putting vertical banner ads on the sidebar,align you post to left or right when called directly such that it can accommodate a vertical banner.Which means get you vertical banner served up with ads on the post itself not on sidebar.

For example check my blog, When you come to home page you don’t see any google ads.But when you click on my post url, you will see that my content is shifted to left and there is some space created where a vertical banner can be accommodate. Thus a vertical banner serves much better within the post itself rather than putting on sidebar.

Check these images and you will be clear:

Benefits:

  • The major benefits goes to the users who want 3 column but they hate it sometimes coz it becomes too messy.I had been always looking for this kind of magical sidebar.
  • You home page is free from ads.Like if you see mine, if somebody lands on my home page wont feel like “Man did i land on google adsense junkyard”.he will be happy to see less ads.
  • Not only a vertical banner but, you can have other things included like related post and others.You can use your creativity there.
  • The best part is the vertical banner fits with your content so well that it generates right ads according to your content.

This technique will be good for themes which are 2 column, for three columns you can use it but make sure you don’t make your posts messy, but again You are more creative.

So how do I make it work ? ( Read Slow its little bit of programming)

  • Don’t put your ad code on sidebar!
  • Main aim is to make your vertical banner ad, which you put in sidebar , mixed with content.
  • Now in wordpress , there are 2 ways how your post get loaded.
  • The loop function which loads the specified no of posts when your front page is loaded.
  • The single.php file which is called when a particular file is loaded.(I am assuming you know them)
  • Ok Now suppose you have 600 px given for the post , where your content comes,not including the sidebar space.This size is defined generally in a class in you stylesheet.Genearally this same class is used for both in loop.php and single.php files.Hence when you see either home page or single post they have same width.
  • Now what we can do is make 2 classes.One which you can use in loop.php (say #loop) and other in single.php (say class name is #single).
  • Now the click is if you can set the value of width for post content in #single like 450.Thus you post get alligned in 450 width.
  • Now you have still 150 left which you can use to make a magical sidebar.
  • Then you can use is_single function to include the vertical bar appear right beside your post.Make sure you have right colour choice to mix it with your content and you make a class (say #sidebar which has a width of 150).
  • Now since your vertical bar is under is_single function it will not appear when you are looking all the post in archive or home page.
  • Wallah your magical sidebar is created.!!!Now it works same as your big square adsense box andyou can earn same.I do i have equal clicks on both of them!!

If you still didn’t get it…Its right on my blog(Scroll up and take a look).Check on right side you see that vertical adsense bar……You dont see it when you came to home page right!!! Try it and comeback.
Caution :

  • If you have a big square box ( which I have seen in most blogs) which comes right under the post title, make sure you generate the vertical banner or skyscraper little below .(Look at mine for example).Don’t place all your adsense code at one place.Give them some content!
  • Since I had been using K2 theme based, so it might be possible you will not be able to see those single.php and loop.php.But if you get the idea…its easy to make.

Thats another set of tip on blogs from my side.I say it rather tips generated by ideas not experience.If you have anything to ask..feel free.

Thanks again to the theme writer dean robins who implemented this idea in his theme.

If you enjoyed this post Subscribe to the Free TechSpot Newsletter or Feed It through This Blog Feed .


Email Print
Vote This Post DownVote This Post Up (+9 rating, 2 votes)
Loading ... Loading ...

About The Author of this article:
Ashish is one of the co-author of this blog and writes on various interesting softwares, PC tips and more. You can read more of his articles here.

Enjoyed this article? Download our Toolbar ( for Free ) and read us more quickly or Free Subscribe to the Full RSS Feed or Get Post like this in your Inbox Free Subscribe via Email


  • No tag for this post.
  • Read More Stories from Blog-Tips

  • 6 Comments and Link-Backs to “How to earn from sidebar in Blogs Logically

    Click Me and Jump to Add your Comment :)

    4 Comments from Friends and Readers

    • ATUL DOGRA, February 18, 2007:

      Nice post for adsense user , Labnol blog is also like in this matter .I think your income must have increased with this style .Best work specially your color of google adds doesn’t show that they are adds , they are simply matching to your articles .

    • Dosh Dosh, February 19, 2007:

      Just came to your site from Daily Blog Tips.. the vertical ads sound like a pretty interesting idea.

      You might want to follow up on this post a few weeks from now.. Will be interesting to see your CTR goes up. :)

    • Madhur Kapoor, February 19, 2007:

      yeah Ashish ..do mention about the change in CTR and earnings because of this .

    • Ashish Mohta, February 19, 2007:

      [quote comment="2465"]yeah Ashish ..do mention about the change in CTR and earnings because of this .[/quote]
      [quote comment="2388"]
      You might want to follow up on this post a few weeks from now.. Will be interesting to see your CTR goes up. :)[/quote]

      Using this trick it works for me.I am getting hits from both the square ad and vertical banner.Think about it.From last 15 days i get clicks on both of them like 60-40(sq-add and vertical banner)And my clicks have increased using this.Do try it.

    2 Trackbacks/Pingbacks - Other blogs referencing this article

    Leave a comment Share your thoughts with the world

    Scroll Down and Check footer for more details



    • Recent Comments:

      • Anurag: Great Tool… Thnx For thepost….. http://www.pcdrome.com
      • CypherHackz: But, is it secure? Nowadayas I keep thinking about the security of the information transfered from my PC...
      • Greg P.: I read up about DropBox on their website. This looks very promising! I especially like the differential sync...
      • dave: I have heard many good things about dropbox and signed up for beta but did not get an invite. May I get an...
      • drew: i want the engage xp theme please how would i get it!!!
      • brandub: thanks for ths, I was searching for something else but this process helped me a little bit, and is...
      • Gene: This looks great! Do you have any invites left? Thanks!
      • dyjay: helow! how can i play wars of gears after instal dx 10 from alky on xp?i have a error ’send….don`t...
      • Madhur Kapoor: My father will love this.
      • kali: i dont knw john i ve downloaded immediately as chrome was lainched….i didnt experience any of the probs u...

    Technology Blogs - Blog Top Sites