Some people said this series rock, some people emailed me telling they liked this series and would like to find some good bloggers this way. Thanks a lot for your words. I hope my aim to bring Tech Bloggers views before you will be worth.

Welcome to the 10th episode of TechBlogger’s Face-Off series and today we are going to meet Vijeesh Ravindran author of Tech Xpress. I met him through Guest Blogging and his article on How to avoid keyloggers by scramble keystokes on public computers ? was awesome. He has written lot on Security which is worth to see. Lets talk to him and understand what he wants to say to us and about technology blogging

What did spark the idea of Tech blogging to you ?

Being a software programmer it was only a matter of time. Yup! It just had to happen. Although I used to read ( I still do) tech stuff from newspapers & magazines, computers happened quite late to me.Off course, a lot changed after I got a PC and when Internet access became affordable ( Whoa! Still remember those days when having an Internet connection was a privilege). I used to search for all sorts of registry hacks & brag about those to my fellow buddies while doing my graduation in IT.
Coming back to blogging, I had made an account at Blogger in 2005 but that was just to have a first look. The real trigger was last year when I saw Amit Agarwal’s interview on CNBC TV18. That one was really encouraging and I wrote my first post on Tech Xpress in October 06.

How your blog helps readers to understand technology ?

“Keep it Simple & To the Point”. That is the mantra. When writing a tech post, always write it for non-geeks. I use dictionary tools ( Dictionary Tooltip for Firefox) and sites to find better and simple synonyms for the words I intend to use in the post.
And if your post is about a tip or trick, never forget to include step-by-step points on how to reproduce that. According to me, points are crucial as it tends to immediately prompt the user to take action from the matter we type.

Which point you think is very crucial in Tech Blogging ?

Knowing what you are going to write about and more importantly, testing what your are going to write. Testing helps a tech blogger to be doubly sure of the content. In short, a tech blogger’s computer must be used as a guinea pig. After all, one wouldn’t want to pass wrong information and put loyal readers in a mess.

Before making a post how you analyze it ?

Is it interesting? Is it appealing? Will it be USEFUL to readers? If I find a ‘yes’ to these 3 questions, I proceed to do some research on the topic. This doesn’t mean I just publish after completing the post. Sometimes, I make a point to re-read posts(if they are lengthy) at a different time with a fresh mind. This fresh outlook helps in correcting & adding new information to the content.

What kind of readers you are targeting ?

This is a no-brainer. Everyone’s invited! Tech Xpress is free for anyone who has access to the Web. More the number of visitors, the better for a blog.

How you upgrade yourself with technology ?

By using the Web off course. I update myself from tons of feeds (one of which is your’s ) and forums. I also go through the tech sections in newspapers occasionally.

How you measure that readers have grown with your blog in terms of knowledge?

This is a difficult one. Apart from feedback comments & email, I have no other way to find how much the readers have gained intellectually. Like many other fellow bloggers out there, I receive those ‘Thank you’ & ‘Awesome’ type of comments. At this point, I can take them into account. Well! I never counted how many.

How you target new visitors to become a reader ?

It’s all in the content. If visitors find your content interesting, they will subscribe.Make sure the subscription button is prominent, easy to view & above the fold. I also include subscription links in each and every post. In short, just make it easier for a visitor to subscribe.

How you see you and your blog after 5 yrs ?

If I could predict that long into the future, I should be investing heavily in the stock markets! Seriously, I would still be involved in the software industry, making software, which is my present full time job. 5 years is a really long time for the blogosphere and honestly I haven’t made any grand plans for my blog yet. But I’m not very sure. Things tend to change a lot in 5 years.

Oh and yes! My technical writing will surely have a lot more flair by then.

He likes stock exchange but he still loves blogging a lot and wants to give best to his readers, Visit his blog at Tech Xpress and share some ideas and discuss things with him for sure. Do share your views and feel free to ask anything that hits your mind. Thanks a lot for your time and hope you are enjoying the series.